1. At the end of the game my team was able to first rise a few ranks and then in the end, again fall a few ranks. My teams ranks were between fifth and seventh place throughout the three 'days.' As far as strategy, we broke our team into three separate jobs, one person who watched over the inventory, one person to control marketing, and one person to control the pricing of our products. We based all pricing off of our sales, raising the price on those products who sold the most, and lower those of which did not sell as well. For our marketing scheme, we tried to place the majority of marketing expense in regions in which were seen to have the most profit making potential.
2. Although the game ranked teams solely on profit, this is not the only consideration one should take into account when running a business. Profit must always be on a persons mind during business operations, but one must also take into account the building and future of the business itself. Often times, it can benefit a company to extend marketing and sales expense if there is a good possibility it will lead to higher profit in the long run. All businesses and its associates should continue to place a large amount of focus on sustainability, always questioning what will help the business to grow.
3. Although we were unable to come out on top, I feel my team worked well together and was able to clear a respectable amount of inventory. If we were to go back, I believe that it would be beneficial for my team to place a smaller amount of focus on marketing and concentrate more on the inventory, as this seemed to be a large component of the top teams.
4. Through the distribution game I am better able to understand the inner workings of large companies and the ways in which they move and replenish inventory. Also, the game helped to explain how companies decide how to market different products within different parts of the world.
I agree that profit cannot be the only driving factor for a business. There are other factors that are more or are equally important, such as customer service.
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